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school marketing news

The latest video benchmarks [podcast]

Posted by Laura Sheahan

Video benchmarks [podcast]

Insights into the world of school marketing and communications, presented by Brad Entwistle and Brendan Schneider. Brad and Brendan Schneider, Director of Advancement at Sewickley Academy, Pittsburgh, discuss the latest in video benchmarks; global internet trends that will inform your marketing strategy; the role of a Net Promotor Score at your school; the top three online tools that help your marketing; the new podcast from The Scots College, Sydney; and behavioural data and how we should be using it.

Listen to the podcast


Show notes

In Scully’s absence, Brendan Schneider, Director of Advancement at Sewickley Academy, Pittsburgh, joins Brad Entwistle to discuss the latest in video benchmarks. In addition, they examine global internet trends that will inform your marketing strategy; and the role of a Net Promotor Score at your school. Brendan shares his top three online tools that help him with marketing. This week’s school marketing example: the new podcast from The Scots College, Sydney. The rants and raves segment looks at behavioural data and how it should be used.

Episode links

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Don’t forget that if you’ve got a question for Brad and Scully you can email us: smc@imageseven.com.au

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This blog was written by Laura Sheahan

In her role as Strategic Communications Director at imageseven, Laura manages and develops the company’s European business, drives imageseven’s corporate marcoms, and continues to work with many of her clients in Australia from the Emerald Isle. Outside the office, Laura can be found with friends, on a green perfecting her golf swing or tennis serve, trying out Cork’s trending eateries, or checking out the high street.

 

Topics: Education, imageseven, Communication, Podcast, Marcom, School marketing strategy, Content marketing, School marketing