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school marketing news

Podcast marketing [podcast]

Posted by Geoffrey Macadaeg on Wed, Oct 31, 2018

Podcast marketing [podcast]

Insights into the world of school marketing and communications, presented by Brad Entwistle and Andrew Sculthorpe. 

Show notes

Brad and Scully discuss why podcast marketing is a great option for schools. In addition, they examine the challenges of having key audiences in non-advertiser supported channels, and why perspective-taking doesn’t always help you understand what others want. This week’s school marketing example: Guildford Grammar School releases an excellent boarding video. The rants and raves segment focuses on The Grateful Dead’s Jerry Garcia and his band’s impact on the world of modern-day marketing.

Listen to the podcast

Episode links

Have a question?
Don’t forget that if you’ve got a question for Brad and Scully you can email us: smc@imageseven.com.au

Previous podcast episodes
To read the show notes and listen to all of our podcasts – click here

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This blog was written by Geoffrey Macadaeg

Geoffrey has been working in the marketing and PR industry since 2006. He is currently mastering the art of inbound marketing and familiarising himself with the Australian academic system. Outside of his Content Marketing Specialist role at imageseven, he spends his time collecting diecast model cars and playing the drums with his pop band.

 

Topics: Podcast, School marketing, School marketing strategy, Education, imageseven, Marcom, Communication