<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=327555231022936&amp;ev=PageView&amp;noscript=1">
  • Keep up with the news

    Get the latest marketing news delivered to your inbox. Sign up to our free enewsletter.

    Sign up to our Newsletter

    Sign up to our free enewsletter
  • Manage your reputation

    We’ll show you how to build and preserve your brand's reputation.


    build and preserve your brand's reputation
  • Get the job done

    Save time by coordinating your marcom activities under one roof.

    learn more

    communications support program
  • Subscribe to our podcasts

    Listen to Brad and Scully’s insights into the world of marketing. Subscribe to our free podcasts.

    subscribe to our podcast

    Subscribe to our free podcasts
  • Get found online

    Learn how to get found online by people who are looking for the services you offer.

    Education Inbound Marketing

    get found online
  • It’s strategy first

    Never be lost for words again. Messaging that will help you grow.

    Education - Map

    key messaging
  • Websites that WORK for you

    Discover how to create websites that deliver results.

    Education WEP

    create websites that deliver results
  • The power to influence

    Does your visual identity help or hinder your growth?

    education - vip

    visual identity

school marketing news

Gilbert Siahaan

Recent Posts

The critical KPIs of school content marketing

Posted by Gilbert Siahaan on Thu, Dec 20, 2018

A key performance indicator (KPI) is a measurable value that is used to judge how effective an organisation is at achieving key objectives. Organisations use KPIs to evaluate their success at reaching targets. KPIs are important in the world of content marketing so that we can measure the effectiveness of what we produce. We’ve put together a list of some of the critical KPIs of school content marketing.

Read More

Topics: Social media, Social media marketing, Education, School, School marketing, School marketing strategy, imageseven, Communication, Marcom, Inbound marketing, Website, Strategy, Online marketing, Positioning, Digital marketing

How to use video to improve your school marketing

Posted by Gilbert Siahaan on Thu, Nov 22, 2018

Videos are one of the greatest tools a school marketer has. Videos are engaging, with Facebook reportedly receiving eight billion video views per day; they are easier to digest than long pieces of text; and they are personable, helping you to build a stronger trust between your school and your audience.

Here are ways how to use video to improve your school marketing.

Read More

Topics: Education, imageseven, Branding, Communication, Online marketing, School culture, video, School marketing, School website, Digital communication trends, School marketing strategy, Visual identity, Website, Inbound marketing

5 reasons why school webinars work

Posted by Gilbert Siahaan on Thu, Oct 18, 2018

Webinars are used to deliver seminar-style content through an online platform. The purpose of a webinar is to present a topic that is relevant and engaging for the intended audience. Webinar formats can vary from being a one-way pre-recorded video or an interactive session where hosts and viewers can respond in real time. Even today, webinars are proven to be a very helpful tool in school marketing. Here are some of the reasons why school webinars work.

Read More

Topics: Communication, Marcom, imageseven, School, School marketing, School marketing strategy, Education, Inbound marketing, Branding, Content marketing, design, Digital marketing, Online marketing, School website, Website


subscribe to blog

How to build a school brand in this digital era

 School marketing institute


social media communications

Inbound marketing toolkit

See more ebooks ...


school marketing podcast


  School marketing institute

Sign up to SMC enews