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professional services marketing

Creating a successful event [podcast]

Posted by Fiona Hood on Fri, Jun 10, 2016

Creating a successful event [podcast]Brad and Scully discuss putting marketing research in context and the process for good marketing research. In addition, they examine nine questions to ask before creating another social media account; and what it takes to reach the ‘tipping point’ for viral content. This episode’s commonly asked professional services marketing question looks at how to organise an event to remember. This week’s professional services marketing example: employer marketing and marketing to potential employees. The rants and raves segment looks at a host of new tools Instagram are releasing.

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Show notes

Brad and Scully discuss putting marketing research in context and the process for good marketing research. In addition, they examine nine questions to ask before creating another social media account; and what it takes to reach the ‘tipping point’ for viral content. This episode’s commonly asked professional services marketing question looks at how to create a successful event. This week’s professional services marketing example: employer marketing and marketing to potential employees. The rants and raves segment looks at a host of new tools Instagram are releasing.

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This blog was written by Fiona Hood

As Brand Marketect, Fiona is responsible for imageseven’s corporate marketing communications and business systems. When she is not doing that she is exploring the great outdoors.

 

Topics: imageseven, Communication, Marcom, Professional services marketing, PSM, Events